The brand is the heart of a sports betting company. It impacts decisions you make regarding the sportsbook. As an independent bookie, you also act as the marketer of the company. Thus, you need to know the importance of sports betting brand consistency. Having the right betting software is just Read more…
Gaming company Jade Entertainment announced the approval of its Philippine online sportsbook license. As a result, it will launch the Jade SportsBet sportsbook. Also, the sportsbook allows local players to wager on sports. The online sports betting platform will serve as a bridge between the company’s online and land-based channels. Read more…
Bookie favorite Pitbull lost his featherweight title to AJ McKee at Bellator 263. The latter got a submission victory over Patricio Pitbull to snatch the title. Also, McKee earned $1 million for winning the Featherweight World Grand Prix. The battle opened gradually, with the two contenders remaining at range and Read more…
Despite the ongoing pandemic and other challenges, the Tokyo Olympics began. It is the first time that millions of Americans can wager on Olympic events from their smartphones. However, most of the action will come from amateur bettors. We’ll try to uncover why casual players will bet on the Olympics. Read more…
Search engines change their algorithm several times each year. As a result, you need to know SEO techniques work and what to avoid. Although trends changes, some things remain constant. We share some effective sportsbook SEO tips to help your bookie business grow. Using the best sportsbook software is the Read more…
One of the vital tasks for every sportsbook is creating an annual bookie marketing budget. If you want the bookie business to grow, you need to attract new players and retain existing ones. Thus, it would be best if you got the word out to achieve the goals. A marketing Read more…
The Division of Elections is processing the Florida sports betting initiative. Once approved, it would lead to a petition drive for a constitutional amendment to allow sports wagering in the state. The Sports and Event Betting ballot review is currently in the review and approval phase. However, after the deputy Read more…
Out of the eight teams left in the NBA playoffs, there’s one team that Charles Barkley doesn’t want to see win the championship title. He spoke against NBA super teams, especially the Brooklyn Nets. Kevin Durant, Kyrie Irving, and James Harden led the Nets in the first two games of Read more…
One of the most effective ways to promote the bookie business is to pay for advertising. You can use several methods to get your message to your target market repeatedly. Advertising evolved to become a complex form of communication. Thus, it can be overwhelming for a bookie to find the Read more…
The coronavirus pandemic didn’t stop the North Dakota gambling industry in 2020. According to the recent report, North Dakotans wagered around $881 million on gambling in fiscal 2020. It was an increase of more than 50 percent from the previous year. The state shut down casinos for a month last Read more…